credit: producer / production manager

Pandora looked to build their brand affinity by creating a steady pulse of new release content that would tap into Pandora’s 70M+ monthly listeners and bring an artist’s newly released music to market. Promoting an album should be easy. We let artists do so by allowing the name of their project to guide the creative. The outcome…Literally, Literally.

For this shoot, my normal role of project manager expanded to video producer where I secured the production crew, location, and the talent. Working hand-in-hand with the director on approving the shot list and shoot schedule, this capture was an absolute success. Post-shoot, I guided the production of the animated asset shown here.